Business Promotion Tactics or Competitor Rivalry
The other day i have been going through newspaper (Daily Express Lahore, Dated: 01-01-10), just seen a notice by Telenor regarding transfer of all LESCO Staff contact numbers from 0321 to 0345. The scanned part of newspaper show the exact notice which to me literally is a cheap step to publish like we are happy to welcome all LESCO staff to Telenor Persona with new 0345 codes from 0321.
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Translated Below:
Welcome Lahore Electric Supply Company (LESCO) to Telenor Persona Faimly
Telenor welcomes LESCO to its network. Its our First priority to provide the LESCO customers with better services. From now onwards, All LESCO staff will be having contact numbers with code of 0345, instead of 0321. LESCO customers are requested to dial mobile code 0f 0345 instaed of 0321, to contact LESCO staff.
There will not be any change in numbers except the codes.
Change will be applicable from 1st of January.
Now i don’t know what to say in this “war” of surpassing each other, as we eralier seen Zong vs Ufone making such kinda TVCs directly pointing and trying to defaming each others, here we see Telenor on its way to defame Warid.
Lets wait for the Warid when it jumps into the battle.
Alas! nothing can be mentioned like, “Lets wait for the official, PTA to take some proper action against this kinda advertisements” as we had already seen the issue of Zong vs Ufone. No Appropriate action takes.
Pity Pity…
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